The value of … It specially establishes a positive marketing and business environment. Why LinkedIn is Important: 7 Reasons to Polish Your Profile Today 1. Partnerships Fostering strategic partnerships is a powerful way to grow a business. In 2012, LinkedIn reported there were more than 175 million registered users of the site, in more than 200 locations around the globe. Use relevant keywords in the bio and description of the page While I’m sure you’ve heard all the craze about why LinkedIn is so important to your job search, perhaps you haven’t really understood exactly why that is. LinkedIn company pages offer a dedicated careers page, which allows you to showcase your open job opportunities to the right people. You can tap into its powerful job board What are the benefits of LinkedIn? LinkedIn combines the professionalism of a company website with the interaction of a social media profile. Here's what you don't. Not just because it’s the preeminent social network for recruiting and hiring top talent. In business, a recruiter is someone who helps people find jobs, and jobs find people. LinkedIn has emerged as an effective platform for lead generation. Once you have nestled your company in LinkedIn it is so important to keep your page active. LinkedIn has evolved to become one the most important and most prevalent resources for professional networking available. Used by more than 313 million people on an international scale, it has never been more important to ensure that your LinkedIn … support@technooyster.com, Copyright All Rights Reserved © 2017 By Technooyster. In addition, if you are a business to business (B2B) company and lack a LinkedIn marketing strategy, you are definitely missing out on a lot. LinkedIn has gradually emerged as one of the most important platforms for B2B marketers and companies. LinkedIn over the years has emerged as a powerful tool for business owners and individuals to increase their connection, generate more leads, promote their brand, and also become a thought leader. Helping you reach new export markets and international growth. According to the 2015 state of marketing report documented by Salesforce, LinkedIn is now the third most used social networks amongst business owners. info@technooyster.com Source and engage top talent 1. While it is an essential platform for all businesses, LinkedIn can be a genuine distinct advantage for business-to-business organizations. LinkedIn is the one digital platform that helps you reach your next client quickly. You'll find a number of reasons in this... 2. It is not also about who you know, it is also about who they know. But before you start using all the features of the LinkedIn company page, you must establish a presence. LinkedIn offers your brand increased visibility. There is no doubt that LinkedIn is the most effective channel for professional content distribution. LinkedIn is the most successful social media site for a business, in terms of networking and finding new talent. 6 reasons why linkedin marketing is important for your business today! Linkedin marketing concerns all business activities aimed at selling products and services and developing customer relationships via the internet. Yes, that’s right. LinkedIn is the best website to attract top talent to your business. Baner, Pune, The updates section provides insights into the reach and engagement of your company posts. After all, the more research you do the more likely it is that your business idea will succeed. Think again. As of January 2011, LinkedIn counts executives from all 2010 Fortune 500 companies as members; its hiring solutions were used by 69 of the Fortune 100 companies as of December 31, 2010. With more than two professionals signing up on LinkedIn every second, businesses have the opportunity to network with an increasing number of interesting contacts. Building connections with certain people will position yourself in the industry pool and you can use existing relationships to build new ones and grow your network. Whether you have a number of employees, who have personal LinkedIn profiles or you are a self employed, owner-driven business, a LinkedIn company page serves a number of very different … If your company works on a B2B (business-to-business) basis, Linkedin can be an invaluable tool for growing your audience and reaching new clients or customers. Maharashtra 411045, Support: 7774060693 The Importance of LinkedIn for Networking. Research and product development are some of the most important things that you can do before launching a business. As well as directing potential employees to your business, LinkedIn is a great place to look for top prospects. Why Should I Maintain a LinkedIn Profile? Undoubtedly, LinkedIn is your solution. DP Road, Behind Krushna Medical Why Is LinkedIn So Important For Business? LinkedIn is the best website to attract top talent to your business. Don’t forget the use status update functionality, an underutilized feature, although with the new d… Access to decision-makers Well here are 5 illuminating reasons why having a professional profile is so crucial towards helping you get the best job possible. Amongst business owners, LinkedIn is now one of the most popular social platforms. A Definitive Guide To Creating SEO-Friendly Content. Are you looking for the best B2B Social Media platform? Add links to your blogs and websites in your profile. But, this is not […] Linkedin – you either love it, hate it, or don’t need it. Helping B2B companies make smarter decisions driven by insights. 6. 64, Nakshatra Apartments, LinkedIn is a powerhouse social network for B2B marketers. Let’s take a closer look at why LinkedIn marketing is essential for businesses at present. Our senior business coach, Eric Haar, shares with our marketing manager why trending on LinkedIn is important for the business. ... and other important data. Moreover, digital marketing companies such as Technooyster assist businesses to formulate effective LinkedIn strategies to strengthen their foothold in the industry. International Sales : +1 (806) 855-8180, sales@technooyster.com Today, more than 3 million businesses use company pages to access a global network of over 200 million users. 5. LinkedIn is a very powerful platform to help you jump-start that presence. LinkedIn is more important than Facebook for B2B companies. 3. LinkedIn Pipeline Builder is a tool used to create and edit custom landing pages with personalized messaging just for them. 4. LinkedIn also improves face-to-face relationships. In brief, the product allows you to post business questions to both your own network and the greater LinkedIn community. Make sure to follow relevant companies and people on LinkedIn. https://technooyster.com/wp-content/uploads/2017/04/logo.png, https://technooyster.com/wp-content/uploads/2018/07/blog-05-july-2018-865-x-365.png, Protected: 6 Proven Rules To Help You Ace The Blogging Game, Content Marketing, Digital Marketing, Linkedin Marketing, social Media Marketing, 8 Marketing Strategies To Revise During And After The Lockdown. The site is a great fit for businesses, not only to promote themselves but to establish connections and build relationships. So, why LinkedIn for your business? In addition, around 21% B2C marketers suggested that LinkedIn is their most preferred platform compared to 41% of B2B marketers. LinkedIn is used on a monthly basis by over 21.4 million U.S. visitors and over 47.6 million globally. LinkedIn can be an intensely useful tool for individuals and companies who are looking out to make new connections, produce leads, and build their brand. Amongst business owners, LinkedIn is now one of the most popular social platforms According to … LinkedIn’s latest release, LinkedIn Answers, aims to facilitate information and idea-sharing online. LinkedIn is more important than Facebook for B2B companies Based on the 2015 social media marketing industry report,... 2. LinkedIn is a professional social channel where like-minded people can come together to network, gain advice, provide advice, or seek opportunities. By doing your research you can feel rest assured that your idea is a good idea and in fact not a bad one. The more you use the network, the more you will become known and the more opportunities will come your way, if you use it well. 1. LinkedIn is the largest professional network in the world. Websites strategically designed around user experience and marketing objectives. Hence, it is safe to assume that the popularity of LinkedIn is steadily growing amongst B2B owners and marketers. More than 30 million companies use LinkedIn for business. We are aware of the latest trends in the digital marketing space and strive hard to help business entities reach their goals and objectives with our well-crafted digital strategies. Having a business LinkedIn page is just as important as having a website for your company. LinkedIn and B2B marketing executives. Do High DA Backlinks From Blog Comments Help Rankings? 2. With the right partner you can... 3. It is important to note, that once you set up your LinkedIn company page, you must keep it updated and use it as a platform to also drive traffic to your website, by sharing blogs and important news on your website. Strategically positioning your brand and enabling you to communicate a dependable, consistent, professional brand image in everything you do. These 20 Stats Prove LinkedIn Must be Part of B2B Marketing. Did you know LinkedIn is one of the oldest online social platforms today? LinkedIn Pipeline Builder. Here are the 3 reasons why LinkedIn is the most powerful marketing tool of the 21st century: 2. This networking platform has more than 660 million members and this number itself says how powerful it is. Your digital presence is strategically created to continuously attract and convert the right audience. Based on the 2015 social media marketing industry report, in the current scenario, LinkedIn has now crossed Facebook as the most important platform for B2B companies and marketers. However, there are still several companies who have dropped the idea of implementing a strong LinkedIn strategy to promote their brand or expand their business. Using the different personal and group features in LinkedIn, companies and the people representing them can all improve their visibility and credibility, both as individuals and (thus) as a brand. Not many social platforms come close to what LinkedIn offers your brand in terms of visibility. Digital marketing agencies such as Technooyster offer comprehensive and advanced digital marketing solutions such as content marketing, LinkedIn marketing, social media marketing, etc. LinkedIn are basically for professionals, business, job hunter, and students. Whether you are a college student, freelancer, have a startup, or are chasing a full-time career at a big company, LinkedIn can help you achieve your professional goals. If you’re not using LinkedIn for business, you’re missing out on ways to boost your company’s reach — and bottom line. Whether you are looking for a new job or wanting to do your job better, there is no better resource than LinkedIn. A LinkedIn profile or a company page that is well-optimized has a higher chance of ranking high in a Google search. LinkedIn is a key networking tool for professionals in virtually any field. The followers section provides information on where followers are coming from, their demographics and trends. LinkedIn is excellent for connecting with professionals LinkedIn is great for creating strong connections, especially between professionals, like-minded individuals, thought-leaders and people in your industry or whom you share interests with. More than nine in every ten (91 percent) of B2B marketing executives report a preference for LinkedIn for sharing, creating, and finding engaging, high-quality content over all other social media platforms. There are three sections, updates, followers and visitors. 2. If you don't use LinkedIn effectively, your searches, messages, and other activity on the site can take hours, squandering considerable time. LinkedIn is an ideal platform to increase your online presence. It helps you strategically position yourself as an important influencer within the industry and cementing your image as a renowned personality in your field of interest. So, why is Linkedin important for your business? Equally as important, LinkedIn is considered the most trusted and reputable source for quality content. With just a little bit of research and promotion, your business can attract top clients, and let you into their world so you know you're recruiting the best. Several studies have suggested that traffic generated through LinkedIn referral had the best and the highest visitor-to-lead conversion rate amongst the different social networking sites. Although there may be a few minor changes in the numbers in the last couple of years, LinkedIn will continue to generate more and more leads for businesses in the B2B domain. Fill in all the fields in your profile The visitors section provides analytics on the visitors to your website along with their demographics. Additional benefits of using LinkedIn for business company pages include: 1) Creating shareable content that benefits your audience. Sales : 7767811936 LinkedIn and Business. You can leverage existing relationships by building new ones. Keep the posts consistent and also get employees of your company to share and like your posts to widen the reach of your company page. However, even before the introduction of this feature, LinkedIn was commonly used for ‘knowledge sharing’. LinkedIn is your conduit to prospects, colleagues, peers, influencers, and business leaders around the world. Apart from helping you to create a strong presence online, LinkedIn also plays a vital role in enhancing your face-to-face relationships. It works seamlessly with Recruiter and can track views and communicate with leads. Using the LinkedIn ‘Insights’ tab on your profile is very beneficial to monitor how your page is performing. Here in the video I give a couple reasons why Linkedin Is important for business! One of the benefits of LinkedIn is that it enables you to join groups and network with key personalities and influencers within your industry. Make use of descriptive wording in the job title and name of the company But that's just what you do know. Success for any business is dependent on the customer base, and potential supplier base and LinkedIn offers a simple connection to both. 3. You can build a LinkedIn business page for free as … LinkedIn is Suitable for thought leadership. LinkedIn has been around since 2003 and is widely considered the benchmark for professional networking social media platforms.But is the site still relevant, or is it a waste of time? Do I shock you with this declaration? Hence, it is safe to say that B2B marketers and companies have now prioritized LinkedIn marketing strategies over Facebook. People are on LinkedIn to look for jobs, post jobs, look for business help, and so much more. It … Through the delivery of effective content and outstanding design, we set you apart from the competition. As well as directing potential employees to your business, LinkedIn is a great place to look for top prospects. Announcement: IMS Marketing is rebranding! HR : 7774060692 LinkedIn company pages offer a dedicated careers page, which allows you to showcase your open job opportunities to the right people. According to the statistics, around 62% of business owners have reported that they use LinkedIn and another 22% are likely to join the platform by 2018. Clients We also understand the importance of LinkedIn marketing for business to business companies and help our clients widen their business spectrum with our LinkedIn marketing services. This includes, for example, achieving marketing goals through the internet and other technologies. Yes, your LinkedIn profile is more important than your resume! LinkedIn for business allows you to build credibility, create a meaningful network, and glean insider expertise from established experts in your industry. We recommend that all of our clients set up a LinkedIn company page, as we know it will be a huge advantage in the long run. While you may think that only people in the business world or job hunters have a LinkedIn profile, you would be wrong. By producing content that your viewers want to see and share with others, your viewers become engaged advocates of your company and expand your global reach and influence. 6 reasons why linkedin marketing is important for your business today! In fact, the numbers are higher than Facebook and Twitter. In conclusion it is highly recommended a company, no matter how big or small, has a LinkedIn company page and makes sure to keep it updated as much as possible to get the most out of the website. Moreover, there is no other social platform that helps your brand establish itself as an industry leader. 4. Any business can raise and develop its brand awareness take advantage of advanced search to reach out to the target audience. Competency is at … It’s the most effective social network to build connections with the professionals and reach out to business buyers. Hence, it increases the total online visibility of your brand. 9 Facts We Need To Inculcate In Our Mindsets During The Current National Lockdown. International Marketing Programme – IDA Ireland, Enter The Eurozone – Enterprise Ireland. LinkedIn has become an essential personal branding tool. Steps to ensure you are ranking well in a Google search: 1. Sharing posts and industry news about your company is a great way to start. Here are some benefits of using LinkedIn for business: Lead Generation – … Keep tabs on them by following their activities and stay on their radars by occasionally commenting on updates, sharing content they may find interesting, and even reaching out via instant messaging on LinkedIn when appropriate.